campaign encouraging people to enter an emergency contact number in
their mobile phone's memory under the heading ICE (In Case of
Emergency), has rapidly spread throughout the world.
established as a nation-wide campaign in the UK, ICE allows paramedics
or police to be able to contact a designated relative / next-of-kin in
an emergency situation.
idea is the brainchild of East Anglian Ambulance Service paramedic Bob
Brotchie and was launched in May this year. Bob, who has been a
paramedic for 13 years, said: "I was reflecting on some of the calls
I've attended at the roadside where I had to look through the mobile
phone contacts struggling for information on a shocked or injured
person. Almost everyone carries a mobile phone now, and with ICE we'd
know immediately who to contact and what number to ring. The person may
even know of their medical history."
adopting the ICE advice, your mobile will help the rescue services
quickly contact a friend or relative - which could be vital in a life or
death situation. It only takes a few seconds to do, and it could easily
help save your life. Why not put ICE in your phone now? Simply select a
new contact in your phone book, enter the word 'ICE' and the number of
the person you wish to be contacted. You might want to put a descriptor
next to ICE - such as "ICE-husband" or "ICE-sister".
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